Fraser Doherty always loved jam, especially his Gran’s jam made to her very own secret recipes. So much so, that when Fraser turned fourteen his Gran shared her jam secrets with him and he soon started making it himself, selling his produce at farmers markets and to local shops. Thing was, Fraser loved eating jam as much as he loved selling it. In fact, he was getting through a few jars of his own jam every week. He quickly realised that all of that sugar probably wasn’t doing his health a lot of good. So Fraser had an idea… He decided he was going to make the healthiest jam possible using only the most nutritious fruits and without adding any sugar or sweeteners. SuperJam was born.