Thursday, 24 May 2007
In-store tastings continue..
Hello,This is my first post on the SuperJam blog. I'm hoping to post at least once a week with thoughts, ideas, stories and general ramblings that will hopefully interest whoever happens to stumble across my blog.
SuperJam has been on sale all over the country in Waitrose stores since March and I have been doing everything I can to encourage people to give the products a try. I've spent almost 30 days so far standing in Waitrose stores, handing out samples, in Edinburgh, London, Hampshire and Berkshire. This is a photo of my display in Yately, Hampshire.
Letting people try the products is a great way to promote SuperJam but also lets me hear directly what people think of the flavours. Overall, the response has been very positive and I have been amazed by the number of people all over the country who know all about the story.
I am going to be doing a whole load more tastings in Edinburgh and the North of England over the next few weeks. I am currently on Summer holiday from University and so will be spending the next few months travelling around the country, promoting the range. I'll post dates/places on the website so feel free to pop along and say hello.
Over and out,
The Jam Boy.




So pretty much saw you on bbc news a couple of months ago and you actually made me laugh out loud!!
I told my friend about you and she thinks I'm a total retard but you just seemed like a really great person! We spent our friday night going to the local waitrose to get your jam... and now I read you have actually visited stores in hampshire Im a tad disappointed not to have seen you.
Anyhoo just wanna say keep up the good work... there truely is something special about your jam!
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Great site, great graphics. Good luck with the new products and I hope to purchase some jam soon!
All the best.
Damion
DEGRAFIK
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Caught the second half of the programme you were on the other day and was fascinated by your story. It was great to see you going against the advice about not approaching the supermarket.
Was totally inspired by the work of the designers for your product labels - I thought the initial cartoon designs were the business until they came up with the final labels which I think are sublime.
Good luck to you.
Ross
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I've been looking for your jams in my local Waitrose (Thomas More Square, Wapping, East London) for a while now but have had no joy. Have a word with them, will you?
Thanks!
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Well done on the new website it looks great. My kids love your jam
Cheers
Kevin
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